It has been seven years since one of the most visually arresting and culturally significant moments in modern aerospace history took place. In February 2018, the world watched with a mixture of skepticism and awe as SpaceX’s Falcon Heavy rocket roared to life for its maiden flight. Perched atop this experimental heavy-lift vehicle was not a block of concrete or a dummy payload, but Elon Musk’s personal Tesla Roadster, piloted by a mannequin named “Starman,” with David Bowie’s “Life on Mars?” echoing into the void.
Looking back from the vantage point of today, the landscape of the aerospace and automotive industries has shifted so dramatically that the context of 2018 seems almost unrecognizable. At that time, both of Elon Musk’s flagship companies, SpaceX and Tesla, were navigating precarious waters. The Falcon Heavy was an unproven beast, a complex vehicle that many industry analysts feared might fail catastrophically upon ignition. Simultaneously, Tesla was embroiled in what Musk famously termed “production hell” regarding the Model 3, with the company’s future hanging in the balance.
Today, as the Roadster continues its silent, endless orbit around the Sun, the gamble taken seven years ago appears not merely as a publicity stunt, but as a watershed moment that signaled a paradigm shift in industrial ambition. The trajectory of both companies since that launch offers a compelling case study in risk, innovation, and the scaling of technology that was once deemed impossible.
The Context of 2018: A Precipice of Uncertainty
To fully appreciate the magnitude of the current standing of Tesla and SpaceX, one must revisit the atmosphere of early 2018. It was a period defined by existential risk for Musk’s ventures. The Falcon Heavy launch was far from a guaranteed success. Delays had plagued the program for years, and the complexity of synchronizing 27 Merlin engines across three boosters was a feat of engineering that had no contemporary equal in the private sector.
While the rocket sat on the pad, Tesla was fighting a war on the manufacturing floor. The company’s market capitalization hovered between $55 billion and $60 billion—a figure that, while substantial, was viewed by a chorus of Wall Street critics and short-sellers as grossly overvalued. The prevailing narrative suggested that a niche electric vehicle manufacturer could not possibly scale to meet mass-market demand without bankrupting itself. The Model 3 was meant to be the vehicle that brought electric mobility to the masses, but production bottlenecks threatened to sink the company before it could reach safe harbor.
In this climate, the decision to launch a luxury sports car into deep space was viewed through a polarized lens. Detractors dismissed it as a frivolous distraction, a showman’s trick designed to divert attention from missed production targets. However, for the teams at SpaceX and Tesla, and for a growing legion of supporters, the payload represented something far more profound. It was a declaration that the future did not have to be boring. As the source material notes, it was a bold statement that “there should be some things in the world that simply inspire people.”
Tesla’s Ascent: From Production Hell to Trillion-Dollar Titan
Seven years after Starman left Earth’s atmosphere, the financial and operational reality of Tesla has inverted the skepticism of 2018. The company has evolved from a struggling automaker into a global industrial juggernaut. Today, Tesla stands as the world’s most valuable automaker, commanding a market capitalization of roughly $1.54 trillion. This valuation dwarfs the combined worth of many legacy automotive giants that were once thought to be untouchable.
The operational metrics are equally staggering. The Model Y, a vehicle that had not yet entered production when the Falcon Heavy launched, has achieved a milestone that would have sounded like science fiction in 2018: it has been the best-selling car in the world by volume for three consecutive years. This achievement is not merely a win for electric vehicles; it is a fundamental disruption of the global automotive hierarchy, displacing long-standing internal combustion engine leaders.
“Tesla is no longer just a car company. It is positioning itself at the intersection of AI, robotics, and manufacturing.”
Furthermore, Tesla’s technological focus has expanded beyond electrification into the realm of artificial intelligence. The company has pushed autonomous driving technology to a point where its vehicles can navigate complex, real-world environments using vision-based systems alone, eschewing the LiDAR sensors relied upon by competitors. This commitment to a vision-only approach highlights a confidence in neural networks and AI processing that aligns with the company's broader goals.
The Rise of Optimus and the Robotics Revolution
Perhaps the most futuristic evolution since the Roadster launch is Tesla’s foray into humanoid robotics. What began as a widely misunderstood presentation featuring a human in a robot suit has matured into the Optimus program. This initiative aims to produce general-purpose humanoid robots capable of performing unsafe, repetitive, or boring tasks.
Musk now describes these units as potential “Von Neumann machines”—systems capable of self-replication and, theoretically, building civilizations beyond Earth. While this vision may span decades, the immediate implication is clear: Tesla is leveraging its expertise in batteries, actuators, and AI inference to pivot from a pure vehicle manufacturer to a broader robotics and AI entity. The ambition to mass-produce humanoid robots suggests a future where labor economics are fundamentally rewritten, a concept that was barely on the radar during the 2018 launch.
SpaceX: Dominating the Orbital Economy
If Tesla’s rise was meteoric, SpaceX’s dominance of the aerospace sector has been absolute. The Falcon 9 rocket, the smaller sibling to the Falcon Heavy, has become the undisputed workhorse of the global launch industry. The statistics are relentless: the vehicle has completed more than 600 missions. More impressively, the company has normalized the recovery of orbital class boosters, having successfully landed a Falcon booster 566 times.
This reusability was once a controversial economic theory; today, it is the industry standard against which all other launch providers are measured. SpaceX rockets now fly more frequently than all other active launch vehicles from all other nations combined, routinely executing multiple launches within a single week. This cadence has granted the United States an unassailable lead in mass-to-orbit capabilities.
The Falcon Heavy itself, once a question mark, proved its viability that day in February 2018. While it flies less frequently than the Falcon 9, it remains a critical capability for national security missions and heavy payloads, bridging the gap between the Falcon 9 and the upcoming Starship system.
Restoring Human Spaceflight and Strategic Independence
The past seven years have also seen SpaceX restore the United States' capability to launch astronauts from American soil. The Crew Dragon spacecraft has become the primary transport for NASA astronauts to and from the International Space Station (ISS). This achievement ended a nearly decade-long reliance on Russian Soyuz rockets following the retirement of the Space Shuttle.
The reliability of the Crew Dragon system was highlighted recently in a high-profile scenario involving rival aerospace giant Boeing. When circumstances demanded a safe return for NASA astronauts Butch Wilmore and Suni Williams, it was SpaceX that stepped in to provide the solution. This event underscored the shift in industry leadership, with the private newcomer now serving as the reliable backbone for the nation’s civil space program.
Starlink and the connectivity Revolution
Beyond launch services, SpaceX has fundamentally altered the telecommunications landscape through Starlink. What was once a “controversial idea” of launching thousands of low-Earth orbit satellites has matured into a dominant constellation providing high-speed broadband connectivity across the globe. Starlink has proven vital not only for rural and underserved civilian populations but also in geopolitical hotspots, reshaping how information flows during crises.
The financial implications of Starlink are immense. Following a merger with xAI, SpaceX is now valued at approximately $1.25 trillion. Analysts widely expect the company to pursue what could eventually be the largest Initial Public Offering (IPO) in history, driven largely by the recurring revenue potential of its satellite internet business.
Starship: The Next Great Leap
While the Falcon Heavy was the titan of 2018, the focus has now shifted to Starship. This fully reusable launch system is designed to make humanity multiplanetary, fulfilling the ultimate mission statement of SpaceX. Seven years ago, colonizing Mars was an aspirational talking point. Today, Starship is under active development, being flight-tested in public view at the Starbase facility in Texas.
Starship is central to NASA’s Artemis program, serving as the Human Landing System intended to return astronauts to the lunar surface. The progression from the Falcon Heavy’s maiden flight to the integrated flight tests of Starship represents a technological leap that dwarfs the progress of the preceding decades in aerospace.
Conclusion: The Legacy of a Car in Space
In hindsight, the launch of the Tesla Roadster was never really about the car. It was a potent symbol of convergence between two companies that share a DNA of extreme risk-taking and rapid iteration. The image of the Roadster drifting past Earth served as a visual anchor for a new era of industrial optimism.
Seven years later, the results speak for themselves. The skepticism of 2018 has been silenced by a trillion-dollar reality. Tesla has redefined the automobile, and SpaceX has conquered gravity’s constraints on commerce. The Roadster is still out there, traveling through the vacuum, a silent testament to a moment when the world wondered if it would work. Today, the question has shifted from feasibility to scalability. As the op-ed notes, the question is no longer “What if this works?” but rather “How far does this go?”